Santiago Noblin
Design + Strategy


Work
Approach

About
Contact


Currently at Pilot Inc. Boston, MA

Open to freelance/contract work, collaborations, and future opportunities in North America.

If you can’t reach me I’m porobably
Hiking far away from the creative cloud
Crafting new cold brew tea recipes
Learning how to be a pilot
Filling up Field Notes



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Contact

santiagonoblin@gmail.com
213.537.6342
,





Harbingers
Charcoal Spirits


Behold, one hell of a night.



Overview

Inspired by the fire the Four Horsemen of the Apocalypse promise to bring, each bottle in this spirit collection embodies the horsemen of Death, Famine, Pestilence, and War through bespoke charcoal-infused spirit blends that offers an unforgettable sip for those toasting a special occassion (or simply wanting one last drink before the end of the world).



+ More
Work

+ Label Design
+ Illustration
+ Branding
+ Naming
+ Research
+ Copywriting
+ Advertising
+ Art Direction



























Advertising Launch Campaign: “The End is Nigh”

Through language that invokes archaic speech, the Harbingers launch campaign lets the brands humor shine with forebearing copy and stylized renders of fable and ruin.







Behind the scenes.


Define
What does the alcohol market look like now? Where is there space?
   
Immerse
Straight from the horses...well you get it.
 
Immerse
Looking at archival typography.
   
Explore
Pushing beyond just a label.
 
Explore
Some things don’t make it.
 
Refine
all about the nuance.
   
Improvise
My wax-dipping setup at home.
 
Serve
Hell of a shot, just needs the smoke.
 


Project Name

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Open to freelance/contract work, Collaborations, and future opportunities in North America.