Studying movie title cards
Collecting CDs
Raising a Puppy
Fruit Stickers
santiagonoblin@gmail.com
909.634.6725
Studying movie title cards
Collecting CDs
Raising a Puppy
Fruit Stickers
santiagonoblin@gmail.com
909.634.6725
Juno
Natural Deodorizing Socks
Socks to flaunt, feet that sweat less
Juno elevates your foots essential partner with terpene-rich natural fibers that contain antimicrobial and cooling properties. Designed to orthopedic-grade care, these socks combat sweat, odor, and fungus before it can grow. The result are socks that feels as good as they look.
The Romans used terpene-rich plants in baths to feel closer to the gods. Juno, goddess of health and marriage, became a fitting namesake, with her symbol, the peacock, both ideas woven throughout the brand.
An installation inside Dick’s Sporting Goods House of Sport stores helps properly launch the product to an athletic audience of people constantly on the move who value their health.
A launch campaign contrasts the self-cleansing nature of the socks with peacocks beauty and their molting feathers, their own self-cleaning process which allow them to always look majestic.
Behind the Scenes
Coming up with a research-backed solution.
Chaos-sketching towards an answer.
Looking at socks.
Lots of socks.
The beginning of an idea is in here.
Testing form and communication.
Explored alot on this one.
And therein lies the idea.
Peacock feathers look woven close-up - hmmm.
Lets make it a full circle of socks, like a peacock!
All Projects
Project Name
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