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Fun FactStudies show people who run in groups are more likely to stick with it — not because of performance, but because of the community and accountability.



Santiago
Noblin
©

StridesUnified Running Community Ui/Ux + Advertising


Where your pace meets your people.




Overview


As running clubs grow into vibrant social hubs, they continue to rely on scattered platforms to stay connected. Strides offers a dedicated home for run clubs — combining performance tracking with community-driven tools to organize events, foster connection, and help runners get better, together.

Scope

+ Strategy
+ Branding
+ Naming
+ Research
+ Copywriting
+ Web Design

















Identity

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Advertising Campaign: Take Strides

As the app enters a commercial space that’s quickly becoming over-populated, advertising needed to effectiveley connect with runners and tell them what Strides is all about, making progress together.

New York City Marathon Advertising 

To convey that Strides is meant to be with you every step, road-side signs that can be placed along major markers of the race give something for spectators and runners to interact with.






Behind the Scenes


Define
 
Immerse
 
Ideate
 
Apply
 
Repeat

All Projects



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Strides
Unified Running Community
PackagingCharcoal SpiritsRetail Experience
Nike Canvas
Art Community Initative


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santiagonoblin@gmail.com

909.634.67254
All of the work on this website has been ideated, pitched, art directed, designed, built, and copywritten by yours truly.